Contact
Focus and Scope
Editorial Team
Reviewer
Peer Review Process
Publication Ethics
Author Fees
Screening For Plagiarism
Indexing Sites 
Citedness in Scopus
Statistics of Visitors
Copyright Notice
Journal History
Email this article PENGEMBANGAN BAHAN AJAR MATERI ENTREPRENURERSHIP BERBASIS INTERNET MARKETING
(1)
(*) Corresponding Author
Abstract
Student skill of concerning entrepreneurship still need the existence of improvement in order to become better again. Technological growth make the disrupted in running kewirausahaan so that need the skill entrepreneurship base on the internet marketing. this Research target is make the teaching material the entrepreneurship base on the internet marketing which valid. Research method used by is research and development with the model of development ADDIE covering step Analysis, Design, Development, Impelementation And Evaluation. Result of research and development is teaching material the entrepreneurship base on the internet marketing which have valid by expert. Response Student to teaching material the entrepreneurship with the mean 66%. mean Pretes of equal to 58,55 and postes 83,55. Pursuant to test of paired sampel t-test known by the existence of difference of result of learning which signifikan to teaching material the entrepreneurship base on the internet marketing.
Keyword: Material Learning, Entrepreneurship, Internet Marketing
Full Text:
PDFReferences
Chaturvedi, A., Yadav, A., & Bajpai, S. (2011). Communicative approach to soft and Hard skills. Journal VSRD-International of bussiness & management research Vol 1 (1).
Darwanto. 2012. Peran Entrepreneurship Dalam Mendorong Pertumbuhan Ekonomi dan Peningkatan Kesejahteraan Masyarakat. Diseminasi Riset Terapan Bidang Manajemen & Bisnis Tingkat Nasional Jurusan Administrasi Bisis Politeknik Negeri Semarang Universitas Diponegoro
Departemen Pendidikan Nasional. 2008. Pengembangan Bahan Ajar dan Media. Jakarta: Departemen Pendidikan Nasional
Direktorat Pembinaan sekolah menengah atas (2008)
Ebel, R. L. (1951). Estimation of the reliability of ratings. Psychometrika, 16(4), 407-424.
F. Puput Martin HB. 2012. Pengembangan Bahan Ajar Science Entrepreneurship Berbasis Hasil Penelitian untuk Mendukung Program Kreativitas Mahasiswa. Jurnal Penelitian Pendidikan Vol 29 No 2
Fathoni, A. (2015). Manajemen Pengembangan Kurikulum Berbasis KKNI. Al idarah jurnal manajemen pendidikan, 5(1), 76-91.
Gliem, R. R., & Gliem, J. A. (2003). Calculating, interpreting, and reporting Cronbach’s alpha reliability coefficient for Likert-type scales. Midwest Research-to-Practice Conference in Adult, Continuing, and Community EducationEbel,195.
Hasan, A. (2013). Marketing Dan Kasus-Kasus Pilihan. Yogyakarta: Caps
Ikhwan, A. (2010). Peranan ITB dalam Pengembangan Kewirausahaan. Menteri Koordinator Pengembangan Kemahasiswaan Kabinet KM ITB 2009-2010. Diperoleh dari http://ikhwanalim. wordpress.com
Inmon, W. H., O'Neil, B., & Fryman, L. (2010). Business metadata: capturing enterprise knowledge. Morgan Kaufmann.
Jones, K. O., & Kelley, C. A. (2003). Teaching marketing via the Internet: Lessons learned and challenges to be met. Marketing Education Review, 13(1), 81-89
Kamus Besar Bahasa Indonesia (2003)
Karen Braun, Social Entrepreneurship: Perspectives on an Academic Discipline. Theory in Action, Vol. 2, No. 2, April 2009.
Kotler, P.& Keller, K. L.. 2009. Manajemen Pemasaran. Jilid 1. Edisi ke 13. Diterjemahkan oleh: Bob Sabran. Jakarta: Erlangga.
Lawshe, C. H. (1975). A quantitative approach to content validity1. Personnel psychology, 28(4), 563-575.
Lestari, Desti Putri. 2015. Analisis strategi internet marketing butik online di Surabaya melalui instagram. Commonline Departemen Komunikasi Vol. 4 No. 2
Lestari, Ika. 2013. Pengembangan Bahan Ajar Berbasis Kompetensi. Padang: Akademia.
Leung, L. (2008). How teached can broaden their soft skills. New York: IT Career and Training Alert newsletter.
Mitchell, G. W. (2008). Essential soft skills for success in the twenty-first century workforce as perceived by Alabama business/marketing educators. Proquest.
Sugiyono, D. (2010). Metode penelitian kuantitatif kualitatif dan R&D. Penerbit Alfabeta.
Sujadi, 2003. Metodologi Penelitian Pendidikan. Jakara. Rineka Cipta.
Swastha, B. (1990). Manajemen pemasaran modern. Yogyakarta: Liberty.
Valaei, Naser., dkk. 2016. The Effect of Culture on Attitude Towards Online Advertising And Online Brands: Applying Hofstede’s Cultural Factors To Internet Marketing. Journal of Internet Marketing And Advertising Vol. 10. No. 4
Vasudha Vasakaria. A Study on Social Entrepreneurship and the Characteristics of Social Entrepreneur, The Icfaian Journal of Management Research, Vol. VII, No. 4, 2008.
Yates, L. (2005). Fact sheet generic skills. AMEP Research centre. Retrieved from http://www.ameprc.mq.edu.au/docs/fact_sheets/04TeachingIssuesforWebpdf
DOI: 10.24235/eduma.v6i2.2181
Article Metrics
Abstract view : 315 timesPDF - 177 times
Refbacks
- There are currently no refbacks.
Copyright (c) 2022 Eduma : Mathematics Education Learning and Teaching